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New Arrivals

1419 products
Shop new beauty arrivals from over 200 iconic brands Olivia Garden, Brow Code, Arctic Fox, Davroe, Schwarzkopf and more.
22% Off
Regular price $24.95
Sale price $24.95
Regular price $31.95
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Maintain your style, whatever the weather, with KMS Hair Stay Anti-Humidity Firm Finishing Spray. This professional finishing spray delivers firm, long-lasting hold while helping to protect your ha...
23% Off
Regular price $29.95
Sale price $29.95
Regular price $39.00
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Boost dry, dehydrated hair with Schwarzkopf BC Bonacure Clean Performance Moisture Kick Hyaluronic Serum. This lightweight leave-in serum is formulated with Hyaluronic Acid Derivative to provide in...
23% Off
Regular price $29.95
Sale price $29.95
Regular price $39.00
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Achieve effortless, lived-in texture with Schwarzkopf OSiS+ Texture Craft Light Hold Dry Texture Spray. This lightweight dry texture spray adds instant body, flexible hold, and natural movement, ma...
24% Off
Regular price $27.95
Sale price $27.95
Regular price $37.00
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Provide instant lift, soft texture, and natural-looking volume with Schwarzkopf OSiS+ Soft Dust Light Hold Volume Powder. This ultra-fine, lightweight powder creates effortless body at the roots wh...
24% Off
Regular price $27.95
Sale price $27.95
Regular price $37.00
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Achieve effortless volume and touchable texture with Schwarzkopf OSiS+ Air Whip Flexible Light Hold Mousse. This lightweight styling mousse delivers airy body and flexible hold, giving your hair na...
23% Off
Regular price $33.95
Sale price $33.95
Regular price $44.00
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Protect your hair from heat and humidity with Schwarzkopf Session Label The Coat. This lightweight, invisible protection spray helps defend hair against heat styling while controlling frizz and enh...
23% Off
Regular price $32.95
Sale price $32.95
Regular price $43.00
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Create sleek styles, defined texture, and flexible hold with Schwarzkopf Session Label The Jelly. This versatile styling jelly delivers a lightweight, buildable hold with a natural-looking finish, ...
25% Off
Regular price $29.95
Sale price $29.95
Regular price $39.95
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Seal in sleekness and shine with Matrix Mega Sleek 96H Anti-Frizz Topcoat Oil. This lightweight finishing oil is designed to provide up to 96 hours of frizz control, leaving hair smooth, glossy, an...
25% Off
Regular price $220.00
Sale price $220.00
Regular price $295.00
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Experience the complete smoothing solution with the L'Oréal Professionnel Keratin Alpha Sleek Quad. Featuring four professional essentials, this all-in-one haircare system is designed to cleanse, s...
25% Off
Regular price $165.00
Sale price $165.00
Regular price $220.00
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Discover the ultimate smoothing routine with the L'Oréal Professionnel Keratin Alpha Sleek Shampoo, Progressive Treatment & Mask Trio. This professional three-step system is designed to cleanse...
16% Off
Regular price $64.95
Sale price $64.95
Regular price $77.00
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Manage frizzy, unruly hair into smooth, sleek, and manageable locks with L'Oréal Professionnel Keratin Alpha Sleek Progressive Treatment. This professional smoothing treatment is formulated to redu...
16% Off
Regular price $62.95
Sale price $62.95
Regular price $75.00
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Get smooth, sleek, and frizz-free hair with L'Oréal Professionnel Keratin Alpha Sleek Serum. This lightweight, professional serum helps tame flyaways, control frizz, and enhance shine without weigh...
16% Off
Regular price $64.95
Sale price $64.95
Regular price $77.00
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Manage dry, frizzy, and unruly hair with L'Oréal Professionnel Keratin Alpha Sleek Mask. This intensive conditioning treatment deeply nourishes and smooths the hair fibre, helping to reduce frizz w...
Regular price $167.95
Sale price $167.95
Regular price $0.00
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Get smoother, softer, and more manageable hair with L'oreal Professionnel Keratin Alpha Sleek Shampoo. Specially formulated to gently cleanse while helping to maintain smooth, frizz-controlled hair...
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The BLONDE EXPERT Highlift Lightening Shade is expertly formulated to deliver powerful lightening and precise neutralisation in a single step. Designed specifically for natural bases, this advanced...
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Trade only
The BLONDE EXPERT Highlift Lightening Shade is expertly formulated to deliver powerful lightening and precise neutralisation in a single step. Designed specifically for natural bases, this advanced...
Regular price $9.95
Sale price $9.95
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The BLONDE EXPERT Highlift Lightening Shade is expertly formulated to deliver powerful lightening and precise neutralisation in a single step. Designed specifically for natural bases, this advanced...
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Regular price $9.95
Sale price $9.95
Regular price
Unit price
per 
The BLONDE EXPERT Highlift Lightening Shade is expertly formulated to deliver powerful lightening and precise neutralisation in a single step. Designed specifically for natural bases, this advanced...
Regular price $9.95
Sale price $9.95
Regular price
Unit price
per 
The BLONDE EXPERT Highlift Lightening Shade is expertly formulated to deliver powerful lightening and precise neutralisation in a single step. Designed specifically for natural bases, this advanced...
Regular price $14.95
Sale price $14.95
Regular price
Unit price
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Create precise, balanced brow outlines with Ysen's Brow Mapping Thread – White 30m. Expertly pre-inked for convenience and accuracy, this professional mapping string helps you mark clean, defined g...
Regular price $14.95
Sale price $14.95
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Create precise, symmetrical brow designs with Ysen's Brow Mapping Thread – Black 30m. Expertly pre-inked for convenience and accuracy, this professional mapping string allows you to mark clean, sha...
Regular price $20.95
Sale price $20.95
Regular price $0.00
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Experience professional-quality brushing with the Olivia Garden Ceramic + Ion Supreme Paddle Combo Brush. Designed with a unique combination of natural boar and ionic nylon bristles, this versatile...
Regular price $19.95
Sale price $19.95
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The Olivia Garden Heat Pro Ceramic + Ion 7 Row is a high-performance thermal styling brush engineered for fast, efficient blow-drying and professional styling results. Designed for use with high-he...
33% Off
Regular price $23.95
Sale price $23.95
Regular price $35.90
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 Acos HEMA Free Gel Base & Top Coat Duo is designed to work together for optimal performance, this professional nail duo provides the perfect combination of strong adhesion, durable protection ...